{"title":"Fay","description":"\u003cp\u003eAfter a trip to the USA, Diego Della Valle had the great idea of interpreting the Fireman jacket from the New York Fire Department FDNY as an outdoor jacket.\u003c\/p\u003e\u003cbr\u003e\u003cdiv\u003eThe result was a jacket that became an icon with cult status and paved the way for the great success of the Fay brand.\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eLuca di Montezemolo wore this jacket over his flannel suit, Niki Lauda was seen with it at the Formula 1 pits and Steve McQueen made this a highlight alongside Paul Newman in the movie \"The Towering Inferno\".\u003c\/div\u003e\u003cbr\u003e\u003cdiv\u003eAfter I was able to accompany the first market launch of this jacket at the beginning of the 1990s, it is now a wonderful success to drive a relaunch of this cult jacket.\u003c\/div\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0411\/6605\/collections\/fay.png?v=1599661119","url":"https:\/\/michaeljondral.com\/en-ch\/collections\/fay.oembed","provider":"Michael Jondral","version":"1.0","type":"link"}